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Public Value
This course equips impact entrepreneurs with the mindset and tools to understand, measure, communicate, and leverage Public Value. It emphasizes why Public Value matters, how it differentiates social businesses from traditional models, and how it can be strategically used in fundraising, partnerships, and especially in selling services to governments and public institutions in Germany.
Sustainability Management & Environment, Social, Governance (ESG) Reporting
“If we have any hope of a thriving planet—much less a thriving business—50 years from now, it is going to take all of us doing what we can with the resources we have.” - Yvon Chouinard
Impact Measurement & Management (IMM)
Develop a clear understanding of your target group, build a solid impact logic, and set concrete goals. Learn to define meaningful indicators, use data effectively, and communicate your impact with confidence – for greater transparency and trust.
Impact Fundraising
This course is about Impact Fundraising, which is presented as a rigorous stress test for impact-driven business models, emphasizing that capital acts as a filter to ensure a company's impact potential is paired with a viable, scalable business case. It argues that genuine impact and financial return are not opposites, but rather a "dual engine" necessary to challenge and change existing systems, moving beyond superficial "green" ideas.
Designing Your Social Business Model
Learn how to identify and understand your target groups, design a balanced social business model, and bring ideas to life with quick prototypes. Master the Target Group Canvas and Social Business Model Canvas to focus on what matters most and kickstart validation with confidence.